I was given this book by Josh Linkner to review as part of the 12 Books Group with the expectation that I would participate in the discussion on Goodreads and post a review to Goodreads, my blog, LinkedIn, Facebook, Twitter, Google + and Amazon.
After receiving the ebook I became somewhat skeptical as most of the early rave reviews were also individuals acknowledged or quoted in the book. This always makes me cringe as to the quality of the material.
This book is a once over lightly treatment of reinventing yourself or your company. There is not much new here – only an update on material from previous authors over the past 30 years. Some of his rationale is a bit thin in spots and one can easily argue that the reasons given missed the real reason for the collapse of the company.
I recommend this book for anyone who is looking for a nonmeaty, quick read overview on the subject of reinvention.